




"Add a pop of color to your business cards with hand-painted edges that create an unforgettable impression."
Edge coloring (also known as edge painting) adds a vibrant strip of color to all four edges of your business cards. This hand applied finish creates a stunning visual effect when cards are stacked or fanned. Available in over 50 colors including metallic gold, silver, rose gold, and custom Pantone matched shades.
Best results on thick 400gsm to 600gsm cardstock including cotton, linen, and smooth uncoated papers. Standard size 85x55mm with minimum order from 100 pieces. Delivery across Dubai, Abu Dhabi, Sharjah, and all UAE within 5 to 7 working days.
Creative agencies and design studios, photographers and visual artists, marketing professionals, modern startups and tech companies, fashion and beauty brands, event planners, architects and interior designers, branding consultants, executive professionals seeking distinctive cards, and anyone wanting to make a memorable impression across Dubai, Abu Dhabi, Sharjah, Al Ain and all UAE.
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There is a quiet confidence that comes with handing over a business card and watching the recipient pause, turn it sideways, and notice the vivid band of colour running along every edge. That pause, that moment of surprise and admiration, is exactly what edge coloring achieves. It transforms a flat piece of cardstock into a three dimensional branding statement that communicates craftsmanship, personality, and a refusal to settle for the ordinary. In the business networking culture of Dubai and Abu Dhabi, where professionals exchange cards daily and first impressions are judged by the details, an edge painted card speaks volumes before you even introduce yourself.
At Branding Blitz, we offer comprehensive edge coloring services on thick premium cardstock for clients across all emirates. Our craftspeople apply paint with precision tools that ensure clean, consistent coverage on all four edges of every card in your order. Whether you want a single bold accent colour, a sophisticated metallic gleam, or a custom Pantone match to your exact brand specification, we deliver results that look and feel exceptional in the hand of every person who receives one.
Edge coloring is fundamentally a hands on craft that requires skill, patience, and the right equipment. The process begins after cards have been printed, cut to their final dimensions, and carefully aligned into perfectly even stacks. Each stack is clamped firmly in a precision jig that exposes only the card edges while protecting the printed faces from any contact with paint. The exposed edge surface is then prepared with a light sanding to create microscopic texture that improves paint adhesion, ensuring the colour bonds permanently rather than sitting on top of the surface where it could chip or flake during handling.
The paint itself is a specially formulated ink designed specifically for paper edges. Unlike standard printing inks, edge paint has a thicker viscosity that prevents it from wicking into the card fibres and creating blurry colour boundaries. Application is performed using either a hand roller for matte and satin finishes or an airbrush for metallic and gradient effects. Multiple thin coats are built up gradually rather than applying a single thick layer, because thin coats dry uniformly and produce a smoother, more professional finish. Between coats, the stacks are rotated to ensure all four edges receive identical coverage and colour density.
After the final coat has dried completely, which typically takes several hours in our climate controlled drying room, the cards are unclamped and individually inspected. Any card with uneven coverage, colour bleed onto the face, or inconsistent density is separated and reprinted. This manual inspection process is what distinguishes professionally edge painted cards from mass produced alternatives that often show visible imperfections when examined closely. The entire process from printing to final inspection typically adds two to three additional working days to the standard production timeline, a worthwhile investment for cards that will represent your professional identity for months or years to come.
| Cardstock Type | Weight Range | Edge Paint Adhesion | Visual Impact Rating |
|---|---|---|---|
| 100% Cotton Fibre Paper | 400 to 600 GSM | Excellent natural absorption, permanent bond | Maximum: thick edge displays rich, deep colour |
| Smooth Uncoated Card | 400 to 500 GSM | Very good adhesion on porous surface | High: clean lines and consistent coverage |
| Linen Embossed Card | 400 to 500 GSM | Good with texture filling primer coat | High: texture adds character to painted edge |
| Duplex Bonded Two Ply | 600 to 800 GSM | Excellent on thick exposed edge | Maximum: wide colour band on double thickness |
| Triplex Bonded Three Ply | 900 to 1220 GSM | Excellent plus visible core accent | Maximum: painted edge frames the colour core |
| Matt Laminated Card | 350 to 450 GSM | Moderate, requires adhesion primer | Medium: thinner edge limits colour visibility |
| Felt Texture Card | 400 to 500 GSM | Very good with soft surface absorption | High: organic feel complements painted edges |
| Kraft Recycled Card | 350 to 450 GSM | Good natural fibre absorption | Medium: brown edge shows through lighter colours |
Solid matte colours produce a clean, flat finish that absorbs light rather than reflecting it. This understated look suits professional sectors like law, finance, and consulting where elegance matters more than flash. Popular choices include midnight black, navy, burgundy, and forest green. Matte finishes show fewer fingerprints and handling marks compared to glossy alternatives, keeping the edge looking pristine even after the card has been passed through several hands during a networking event or business meeting.
Metallic edge paints contain fine metallic particles suspended in the ink that create a reflective, luminous finish reminiscent of gold leaf or silver gilding. Gold remains the single most requested metallic edge colour in the UAE market, especially for Ramadan corporate cards and National Day limited editions. Rose gold has surged in popularity among beauty, fashion, and lifestyle brands, while copper and bronze offer warm alternatives that pair beautifully with earthy colour palettes and natural paper textures.
Fluorescent edge colours demand attention with their intense, almost glowing vibrancy. Neon pink, electric yellow, and vivid orange create an unexpected contrast against clean white or dark cardstock that makes recipients do a genuine double take. These colours are favoured by entertainment companies, creative studios, event promoters, and technology startups that want their brand personality to be unmistakable from the very first point of contact. The fluorescent pigments maintain their intensity under both natural daylight and artificial office lighting conditions.
For organisations with strict brand guidelines that specify exact colour values, we offer custom Pantone matching on edge paint. Our colour mixing process calibrates the edge ink to match your specified Pantone reference within a tight tolerance, ensuring the card edge colour is indistinguishable from your brand colour as it appears on other printed materials, signage, and digital screens. This level of precision is essential for multinational brands and government entities that maintain comprehensive visual identity standards across all touchpoints.
The most popular combination in our luxury card range pairs gold foil stamping on the card face with matching gold metallic edge paint. This creates a cohesive, opulent look where the metallic elements on the surface flow seamlessly into the card perimeter. The effect is particularly striking on thick cotton paper or uncoated card where the matte surface provides contrast that makes the gold elements shine even more brilliantly. This pairing is the definitive choice for executives in banking, real estate, and hospitality sectors across the UAE.
Deep letterpress impressions on thick uncoated card combined with a bold contrasting edge colour creates a card that engages both touch and sight simultaneously. The recipient feels the pressed typography while seeing the vibrant edge, creating a multisensory experience that standard printed cards cannot replicate. A common pairing is dark grey letterpress text on white cotton card with bright red or cobalt blue edges, delivering a sophisticated yet visually dynamic result that creative professionals particularly appreciate.
Raised embossed elements on the card face paired with edge paint in a complementary or matching tone creates a unified, sculptural quality. The embossed logo or pattern adds a tactile dimension that the eye follows to the coloured edge, creating a complete sensory journey around the card. Tonal matching means the edge colour echoes a colour present in the printed design, tying the entire card together into a harmonious composition rather than introducing a competing visual element.
Spot UV applies a transparent glossy coating to specific areas of the card face, creating contrast between shiny and matte surfaces. When this technique is combined with matte edge painting, the card presents three distinct textures: the glossy UV elements, the matte uncoated card surface, and the painted edge finish. This layered approach to finishing creates visual and tactile complexity that communicates sophisticated design thinking and meticulous production quality to every recipient.
Debossing presses design elements into the card surface, creating valleys that contrast with the flat surrounding area. Combined with metallic edge painting, the debossed card develops an architectural quality where light plays across different levels and reflective surfaces. Silver debossing on dark card with silver edges, or blind debossing on cream card with copper edges, are combinations that consistently impress in professional networking situations across the emirates.
When the entire card face is covered with a bold background colour, adding a complementary edge colour creates a wrapped, almost jewel box like effect. A deep navy card with gold edges, a jet black card with red edges, or a pristine white card with electric blue edges all create striking combinations that look particularly impressive when cards are fanned across a table or displayed in a clear card holder where both the face and edge are visible simultaneously to everyone in the room.
Art directors, graphic designers, and brand strategists using edge colour as a portfolio statement piece.
Photographers and cinematographers pairing bold edges with minimalist portfolio card designs.
Boutique owners, stylists, and fashion buyers with metallic edges matching seasonal collections.
Principal architects and interior designers with tactile cards reflecting spatial design sensibility.
Wealth managers, private bankers, and investment consultants with gold or silver edge refinement.
Senior partners and barristers with understated navy or black edges on cotton fibre stock.
Event coordinators and wedding planners with rose gold and blush edges matching celebration aesthetics.
Founders and CTOs with neon or fluorescent edges reflecting innovation and disruptive energy.
Rather than painting all four edges, some clients choose to colour only one or two edges for a subtler, more unexpected effect. Painting only the top and bottom edges while leaving the sides natural creates an interesting reveal when the card is turned sideways. Painting only the leading edge, the one most visible when the card is held in landscape orientation, directs attention to a specific side of the design. This selective approach uses less paint and costs slightly less than full perimeter application while still achieving a distinctive premium look that sets the card apart from standard alternatives.
Advanced edge painting techniques allow two different colours to be applied to opposing edges of the same card. For example, the long edges might feature your primary brand colour while the short edges display your secondary colour, creating a card that reveals different colour accents depending on which direction it faces. This technique requires additional masking and alignment work during production but delivers a genuinely unique result that very few printers in the UAE market are equipped to execute with the precision required for a professional finish.
The most technically demanding edge painting technique creates a smooth colour transition across one or more edges, fading from one colour into another or from a saturated tone into white. Achieved through careful airbrush application by experienced craftspeople, gradient edges produce an artistic quality that elevates the card into a genuine design object. Each card in the order will have slight natural variations in the gradient transition point, which actually adds to the handcrafted appeal rather than detracting from it. This technique is available for orders of 200 cards or more due to the setup and skill requirements involved.
Edge painting is ideal when you want colour on the perimeter of a single ply or duplex card without adding the extra thickness and weight of a full triplex construction. It offers greater colour flexibility including metallics, neons, and gradients that are not achievable with coloured paper cores. Edge painting also allows selective application on specific edges only, enabling creative effects that triplex construction cannot replicate. For clients who prefer a lighter, thinner card profile while still wanting the visual impact of coloured edges, edge painting is the clear winner.
Triplex core colour creates the coloured edge effect through the construction of the card itself rather than adding paint afterwards. This means the colour is inherent to the card material and cannot chip, wear, or fade through handling. Triplex also adds substantial thickness and weight that communicates premium quality through heft alone. For high volume orders where consistency across thousands of cards is critical, triplex construction delivers more uniform edge colour than hand painted alternatives. The core colour approach is best for clients who prioritise durability and heavyweight prestige over colour variety.
The ultimate luxury option combines triplex construction with edge painting on top. The visible core colour provides a base tone while the painted layer adds metallic, gradient, or contrasting effects over the structural colour. This double edge treatment creates cards of extraordinary visual depth that catch light in complex ways depending on viewing angle. Though this combination represents the premium tier of business card production, it delivers results that are genuinely unmatched in the Dubai market and beyond.
Edge painting on standard thick card is more affordable than full triplex construction because it requires only the paint application rather than additional paper layers and bonding. For clients working within a defined budget who still want the visual impact of coloured edges, painting a 400 to 500 GSM uncoated card provides excellent value. The per card cost varies based on colour type, with standard matte colours being the most economical, metallics falling in the mid range, and custom gradients positioned at the premium level.
Edge painted business cards are designed to withstand normal professional handling including repeated removal from card holders, exchange between professionals, and storage in wallets and desk organisers. The specialised inks we use bond chemically to the paper fibres rather than simply coating the surface, which means they resist chipping and flaking under standard conditions. However, like all premium printed materials, they benefit from reasonable care. Storing cards in a dedicated card case or holder protects the edges from unnecessary abrasion during transit and keeps the paint finish looking fresh for the entire usable life of the card.
For clients who carry cards in trouser pockets or handbags where they may rub against keys, coins, or other hard objects, we recommend the matt finish edge paint option which shows fewer micro scratches compared to high gloss or metallic alternatives. Metallic edge paints, while stunning in appearance, have a slightly more delicate surface that reveals handling marks more readily. If your cards will be distributed at outdoor events where moisture exposure is possible, we can apply a clear protective sealant coat over the painted edge that adds water resistance without altering the colour appearance. This optional treatment extends the durability of the edge finish significantly and is particularly recommended for UAE summer outdoor events.
Our client base for edge coloring cards supplier uae, personalized edge coloring cards dubai includes government entities, private companies, educational institutions, and event management firms. No matter where your business is based, we ensure that your edge coloring cards are produced to exact specifications and delivered securely to your preferred location.
Branding Blitz proudly serves businesses and organizations throughout the United Arab Emirates, including clients in Al Ain, Sharjah, Ajman, Ras Al Khaimah, Fujairah and Umm Al Quwain. Our delivery network is designed to reach every corner of the country, from bustling commercial districts in major cities to emerging business hubs in the northern emirates. Companies in Al Ain benefit from our dedicated dispatch schedule, while clients in Sharjah enjoy the same premium quality and professional service that our Dubai based customers have come to expect.
Educational institutions, healthcare providers, hospitality groups, and retail chains in Ajman regularly place edge coloring cards orders with us for their ongoing branding and operational needs. Whether you operate from a free zone office, a mainland commercial space, or a government facility, our team ensures your edge coloring cards are produced to specification and delivered on time. Reach out today for a free consultation and discover how Branding Blitz can support your edge coloring cards requirements no matter where you are located in the Emirates.
نقدم في براندينج بليتز خدمة تلوين حواف بطاقات الأعمال بمهارة حرفية عالية تشمل أكثر من خمسين لوناً من الألوان المطفأة والمعدنية والنيون مع إمكانية المطابقة الدقيقة لألوان بانتون الخاصة بعلامتك التجارية. تعمل هذه التقنية بشكل مثالي على الورق السميك من 400 إلى 600 جرام بما في ذلك ورق القطن والكتان والورق غير المطلي وبطاقات الدوبلكس والتريبلكس. يمكن الجمع بين تلوين الحواف وتقنيات الختم بالرقائق الذهبية والطباعة بالليتربرس والنقش البارز. نوفر أيضاً تقنيات متقدمة مثل الحواف المتدرجة والتلوين المزدوج والتلوين الانتقائي. التوصيل متاح في جميع الإمارات.