A few months ago, a client ordered three 85cm rollup banners for a big presentation at JW Marriott. They looked great in the design file. But when she set them up in the conference room with 4-meter ceilings, they looked tiny. Like presentation aids for ants.
She had to rush order 200cm banners overnight. Not cheap.
Size matters with rollup banners. But it's not just about "bigger is better" - it's about matching the banner to the space and purpose. Here's what you need to know to get it right the first time.
Standard Rollup Banner Sizes
Let's start with the sizes you'll find at most printing companies in Dubai:
The Most Popular Size
This is what most people mean when they say "rollup banner." Fits through standard doors, easy to transport, and visible from a reasonable distance. About 90% of our orders are this size.
Best for: Office receptions, small exhibition booths, retail stores, presentations
Slightly Narrower Option
Just 5cm narrower than standard. Some clients prefer this for tighter spaces or when placing multiple banners side by side. The visual difference is minimal.
Best for: When 85cm is just too wide, multiple banner setups
Wide Format
Gives you more horizontal space for designs with wide logos or landscape images. Popular for real estate companies showing property photos.
Best for: Property displays, wide logos, landscape photography
Extra Wide
When you need serious presence. Often used as alternatives to backdrops in smaller spaces. Makes a statement but harder to transport.
Best for: Feature displays, backdrop alternatives, premium locations
Table-Top / Desktop
Shorter banner designed to sit on tables at reception desks, trade show tables, or countertops. Same base mechanism, just shorter print.
Best for: Registration desks, trade show tables, point-of-sale displays
Quick Size Comparison
| Size (cm) | Visibility Distance | Transport | Price Range |
|---|---|---|---|
| 85 - 200 | Up to 5 meters | Easy | contact us for pricing |
| 100 - 200 | Up to 6 meters | Easy | contact us for pricing |
| 120 - 200 | Up to 8 meters | Medium | contact us for pricing |
| 150 - 200 | Up to 10 meters | Difficult | contact us for pricing |
How to Choose the Right Size
Consider Your Space
This is the number one factor. Before ordering, answer these questions:
- What's the ceiling height? A 200cm banner in a 250cm ceiling looks proportional. In a 400cm ceiling, it looks lost.
- How much floor space do you have? A 120cm banner needs more floor space and might block walkways.
- Is there competing signage? If you're at an exhibition, bigger often wins the attention battle.
Consider Your Purpose
- Brand awareness at events: Go bigger (100-120cm wide)
- Office/reception display: Standard 85cm works fine
- Trade show table: 150cm height tabletop version
- Photo background: Consider multiple banners or a proper backdrop instead
Consider Transport
Standard 85cm banners fit in most car boots and come with carrying bags. Once you go above 120cm, you're looking at larger vehicles for transport. For frequent travel, stick with standard sizes.
Practical Considerations for Rollup Banner Sizes in the UAE Market
The UAE business environment presents unique opportunities and challenges when it comes to rollup banner sizes. Understanding local market dynamics, cultural preferences, and seasonal patterns helps businesses make informed decisions about their print material investments and timing.
Bilingual content is increasingly expected across all business communications in the UAE. Whether you are producing brochures, signage, or promotional materials, offering Arabic alongside English demonstrates cultural awareness and expands your reach to a broader audience. Our design team handles bilingual layouts with proper right to left Arabic formatting and ensures both languages receive equal visual prominence.
Material durability is a critical factor in the UAE climate. Indoor materials face air conditioned environments that can cause paper to dry out and curl, while outdoor materials must withstand intense UV exposure and occasional sandstorms. We select materials specifically suited to the intended use environment, ensuring your investment maintains its professional appearance throughout its expected lifespan.
Getting the Best Value From Your Print Investment
Maximizing the return on your print materials budget starts with strategic planning about quantities, timing, and material selection. Ordering in larger batches reduces your per unit cost significantly because the setup costs for printing are spread across more units. A batch of 1,000 brochures might cost 40 percent less per piece than an order of 250 of the same brochure.
Timing your orders to avoid rush production surcharges is another effective way to manage costs. Planning ahead and ordering standard turnaround instead of express production typically saves 15 to 25 percent on the total order cost. We recommend building a quarterly print calendar that identifies all upcoming material needs so orders can be batched and scheduled efficiently.
Working with a single printing partner for all your material needs, rather than sourcing different items from different vendors, creates consistency in quality and brand presentation while simplifying your procurement process. A dedicated account with your printer means your brand guidelines, preferred materials, and design templates are always on file for faster reorders.
Frequently Asked Questions
What is the standard turnaround time for print orders in the UAE?
Standard production takes three to five business days for most printed materials including business cards, brochures, flyers, and stickers. Large format items like banners and signage typically take five to seven days. Rush production with 24 to 48 hour turnaround is available for urgent requirements at an additional fee.
Do you offer free design support for print orders?
Yes, complimentary design consultation and basic artwork adjustments are included with all orders. For clients who need designs created from scratch, our professional design service is available at competitive rates. Most clients find that our included design support is sufficient for standard business printing needs.
Can you match exact brand colors across different print materials?
Absolutely. We use Pantone color matching to ensure consistency across all your printed materials, from business cards to large format banners. Provide us with your Pantone codes or a physical sample, and we guarantee color accuracy across all substrates and production runs.
What areas do you deliver to in the UAE?
We deliver across all seven emirates including Dubai, Abu Dhabi, Sharjah, Ajman, Al Ain, Ras Al Khaimah, Fujairah, and Umm Al Quwain. Free delivery is available on qualifying orders within Dubai, with next business day delivery to Abu Dhabi and the Northern Emirates.
Is there a minimum order quantity?
Minimum order quantities vary by product type. Business cards start at 250 pieces, brochures and flyers at 100 pieces, stickers at 50 sheets, and banners at 1 piece. We accommodate both small batch orders for startups and large volume production runs for established businesses with equal attention to quality.
Design Tips for Different Sizes
The Eye-Level Rule
Most rollup banners are 200cm tall, but the bottom 40-50cm is often blocked by furniture, people, or the banner base itself. Design your key message and logo in the top half.
Text Size Guidelines
- Headlines: Minimum 150pt (readable from 5+ meters)
- Subheadings: Minimum 70pt
- Body text: Minimum 30pt (people rarely read this anyway)
- Contact details: 40-50pt at minimum
Keep It Simple
The biggest design mistake? Treating a rollup banner like a brochure. People see banners for seconds, not minutes. You need:
- One main message or headline
- One strong image
- Your logo
- Contact info or call-to-action
That's it. Everything else is clutter.
Types of Rollup Banner Stands
The size is only half the equation. The stand quality matters too:
Economy Stands
Cheapest option. Plastic components, basic mechanism. Good for one-time events. Typically last 10-20 uses before the mechanism starts struggling.
Standard Stands
Aluminum construction, better mechanism. What most businesses use. Last 50+ uses with proper care. Worth the extra contact us for pricing.
Premium Stands
Heavy-duty aluminum, tension adjustment, replaceable graphics. For businesses that use banners weekly. Can last years with replaceable prints.
Common Mistakes to Avoid
Mistake #1: Not Accounting for Bleed
About 5mm of your design disappears into the banner base at the bottom. Don't put important elements there.
Mistake #2: Low-Resolution Images
A pixelated logo on a 2-meter banner is brutal. You need 150 DPI at actual print size, minimum. We recommend 300 DPI to be safe.
Mistake #3: Dark Backgrounds at the Bottom
Dust, scratches, and scuffs show up more on dark backgrounds. Keep the bottom portion lighter if possible.
Mistake #4: Too Many Banners
Two quality banners beat five cheap ones. People's eyes don't know where to look when there's too much signage.
Pricing in UAE ()
What to expect for rollup banners including print and stand:
- 85 - 200cm (economy stand): contact us for pricing
- 85 - 200cm (standard stand): contact us for pricing
- 100 - 200cm: contact us for pricing
- 120 - 200cm: contact us for pricing
- Replacement graphics only: contact us for pricing depending on size
Prices drop significantly for bulk orders. If you need 5+ banners, always ask for a quantity discount.
My Recommendation
For most businesses, here's what I suggest:
- Start with one 85 - 200cm standard quality banner
- See how it looks in your actual space
- If it feels too small, go wider next time
- Keep the stand and just replace graphics for different campaigns
The 85cm standard exists for a reason - it works for 90% of situations. Only go bigger if you have a specific need.
Here's the deal
We keep things simple. You tell us what you need, we give you a quote, and if it works, we get it done. No hidden fees, no surprise charges at the end.
We've built our reputation on doing good work at fair prices. That's it. If you want to see what we can do for you, reach out.
Your Reliable Rollup Banner Sizes Guide Partner in Dubai and the UAE
At Branding Blitz, we take pride in being a leading provider of rollup banner sizes guide for businesses and individuals across the UAE. Our clients regularly come to us for page sizes because we combine competitive pricing with uncompromising quality.
Our rollup banner sizes guide are available for delivery across Dubai, Abu Dhabi, Sharjah, Al Ain, Ajman, Ras Al Khaimah, and Fujairah. Dubai clients enjoy same day dispatch on standard orders, while Abu Dhabi and Northern Emirates receive next business day delivery. Reach out to us for a no obligation quote and let our team handle your printing needs from start to finish.
Need Rollup Banners for Your Next Event?
All sizes available with 2-3 day turnaround. Free design templates included.
Get a Quote+971 56 978 6395
Atiya Naaz
Marketing Head, Branding Blitz
Atiya brings five years of hands on experience in the UAE printing and branding industry. Based in Abu Dhabi, she leads the marketing team at Branding Blitz, helping businesses across Dubai, Abu Dhabi, Sharjah, and all emirates find the right print solutions for their branding needs. Her expertise spans corporate identity materials, exhibition printing, packaging design, and digital marketing strategy for the regional market.
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